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How to target domain and keyword in Gmail campaign?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi.  I already know that you can target a specific domain in a Gmail campaign by entering the domain as the keyword under targeting for display (this is discussed in this thread).  For example, let's say I want to target e-mails from Tesla: I would enter tesla.com as the keyword.

 

But how do I target e-mails with specific keywords from a domain?  For example, let's say I only want to target e-mails from tesla.com with the keyword "battery".  How would I do that?

 

From my understanding of the Adwords display campaign interface, once I enter tesla.com as a keyword, I can't refine it further.  I could enter the keyword "tesla.com battery" but according to the Adwords documentation, this is an OR condition and it will target e-mails with keyword "tesla.com" OR "battery" which is not what I want (I don't want to target e-mails with the keyword "battery" if it's not from Tesla, it's a waste of money).  I want an AND condition - that is, I want to strictly target e-mails from tesla.com with the keyword "battery" in the e-mail.


How can I do this?  Any help would be appreciated.  Thanks.

1 Expert replyverified_user

How to target domain and keyword in Gmail campaign?

Follower ✭ ✭ ✭
# 2
Follower ✭ ✭ ✭

Hi

 

I had a similar situation arise not long ago where I wanted to do the same thing. But after inquiring with Google, was told that its not possible. You cant layer keywords or add the AND condition.

 

Ben

 

How to target domain and keyword in Gmail campaign?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

That's too bad we can't layer keywords and add the AND condition.  Thanks Ben J.  

 

How to target domain and keyword in Gmail campaign?

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

That's too bad we can't layer keywords and add the AND condition.

How to target domain and keyword in Gmail campaign?

Top Contributor
# 5
Top Contributor

This thread has been closed to new replies since it is from 2016.

 

If you have a new or unanswered question related to this topic, please start a new thread and post a clear, specific and detailed question that describes your particular situation.

 

To start a new thread, please go to the top level of the Community, and from there, click on the board that is most closely related to your question. After that, you can click on the pink "+" sign in the lower right corner of the screen to start a new topic.

 

Thank you.

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