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How to setup manual CPC on Play Store adwords campaign?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I already have a successful adwords campaign in playstore for my app and it is getting enough impressions. So, I"m pretty sure I'm doing the basics right.

 

I started a 2nd campaign for a different app and there is 0 impressions. I'm assuming the problem is my bid not too high. Now the problem is I want manual CPC, but Google doesn't provide data on this. I'm not setting any keywords or anything (i'm guessing it is using keywords from within app description?)

 

Can anybody help

 

Screenshot of my campaign screen @ http://imgur.com/S0gccp6

 

 

1 Expert replyverified_user

Re: How to setup manual CPC on Play Store adwords campaign?

Rising Star
# 2
Rising Star

Hi Ram,

 

Assuming there are no account level issues (like billing, policy, etc), have you checked the ad text for this campaign? This is quite different from other ads. You'll find this under campaign settings. Most of the times, this is disapproved if one line runs into the other. Could you check if that's the issue?

 

Here's a similar thread I'd recommend reading.

 

Feel free to write back!

Sumanth Sridhar

Re: How to setup manual CPC on Play Store adwords campaign?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Hi

I've changed some text slightly. But where can I see if the ad is approved or disapproved? Once again Google Adwords is proving tough to use for a novice!

Re: How to setup manual CPC on Play Store adwords campaign?

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Also, though this may help my ads to display, it still doesn't answer how I can set my CPC based on competitors!