AdWords
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Get started with AdWords - learn the basics to get set up for success
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How to get started with adwords?

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Re: How to get started with adwords?

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https://www.youtube.com/watch?v=QmP-pzDwjBs

This video will help you more than a long confusing answer here. Also have a look at other guides on the Adwords Youtube channels, and use the Google Help.