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How to get DKI to do this..... ?

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# 1
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I may be experiencing a dumb moment, but:

 

If someone types in "motorbike engine repairs texas" (30-characeters) for example, but you obviously can't have an ad title that long.

You could have a keyword of [motorbike engine repairs texas] no problems, but you couldn't do an ad with that exact title.  So how do you do it with DKI?

Bearing in mind that you don't know of course what place name the searcher is putting in.

I have just conducted a search of something completely different, and I appear to have proof that it is possible to do it, but how?

 

Thanks for any help.

 

1 Expert replyverified_user

Re: How to get DKI to do this..... ?

Top Contributor
# 2
Top Contributor
Hi PC tech
Here's the guides on DKI
https://support.google.com/adwords/answer/74992?hl=en
https://support.google.com/adwords/answer/2454041?hl=en

Sometimes, DKI will allow a small extension in the headline if the keyword matches. There's no way to do it with manual text and to be honest, it's not worth dedicating much time to.

Re: How to get DKI to do this..... ?

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# 3
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Thank you for that reply, however I have evidence (via a conducted search), that, via what looks like a 'normal text ad' that it appears indeed possible to do it. All I'm interested to know is how? Apparently it's supposed to improve your CTR and hence Quality Score?
I don't intend to dedicate a lot of time to it, but if I knew HOW to do it, then it shouldn't take me a long time to set it up at all.
Thankyou for the links that you have included, however I had already read those, and for the most part, understood them.