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How to calculate the Estimated Cost in adwords while creating a forecast plan ?

Visitor ✭ ✭ ✭
# 2
Visitor ✭ ✭ ✭

Hi Team ,

 

I've have been creating a Forecast plan for a search Ad campaign which indicates the Column as Estimated cost and i don't no how they calculate the Estimated cost .

 

Kindly help me out on this .

 

Ramdadf.JPG

1 Expert replyverified_user

How to calculate the Estimated Cost in adwords while creating a forecast plan

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi Team ,

 

I've have been creating a Forecast plan for a search Ad campaign which indicates the Column as Estimated cost and i don't no how they calculate the Estimated cost .

 

Kindly help me out on this .

 

Ramdadf.JPG

How to calculate the Estimated Cost in adwords while creating a forecast plan ?

[ Edited ]
Top Contributor
# 3
Top Contributor

Hello,

 

I believe you are referring to AdWords keyword planner here. Basically the cost is forecasted based on the competition, keyword matching option and the estimated bid that is shown. Here you can find more details around the forecast: https://support.google.com/adwords/answer/6371305

 

Hope this helps!

Pankaj