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How to Manage Placement Bids

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello,

 

I have just started doing ads a few days ago and I am still trying to figure everything out. I wanted to show my ads on specific websites that are related to my website, but when I added the placements, I noticed that my ads stopped running.

 

After reading a little bit, I figured that it is probably happening because my automatic maximum bid is too low and I am losing to higher bidders on these placements. However, I couldn't figure out how to see how much others are bidding for these placements so I don't know how high of a maximum bid I need to set.

 

I read that you can do manual bidding, and I even tried changing my settings from automatic to manual, but I couldn't figure out where or how you actually do the bidding, so I changed it back to auto and I thought I would try asking on here to see if anyone could enlighten me a little.

 

Thanks!

1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: How to Manage Placement Bids

Participant ✭ ☆ ☆
# 2
Participant ✭ ☆ ☆

Hello Pni P

Changing bidding options you can find in the campaign settings :
http://support.google.com/adwords/answer/2404245?hl=en

Information about changing bids you can find here:
http://support.google.com/adwords/answer/2470113?hl=en

There are other possibilities why your ads do not show.
It could be that something or an option did cause that, or that your targeting is to narrow.
Maybe infestigate if one of your targeting options has something to do with it.
http://support.google.com/adwords/answer/1209882

Do not only investigate the display targeting option. Look at other options like
location targeting, device targeting etc.

 

I hope this helps you

** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: How to Manage Placement Bids

Participant ✭ ☆ ☆
# 2
Participant ✭ ☆ ☆

Hello Pni P

Changing bidding options you can find in the campaign settings :
http://support.google.com/adwords/answer/2404245?hl=en

Information about changing bids you can find here:
http://support.google.com/adwords/answer/2470113?hl=en

There are other possibilities why your ads do not show.
It could be that something or an option did cause that, or that your targeting is to narrow.
Maybe infestigate if one of your targeting options has something to do with it.
http://support.google.com/adwords/answer/1209882

Do not only investigate the display targeting option. Look at other options like
location targeting, device targeting etc.

 

I hope this helps you

** I´am learning Adwords and find it very interesting.
** Ik ben Adwords aan het leren en vind het erg boeiend.