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How long does it take to start receieving traffic after ad approval ?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello,

 

I'm new to google adwords. I've created few mobile display ads targeting only mobile devices. My ads have been approved for about 3 hours but still no sign of traffic or any impressions. I know that adwords reporting are not real-time but i'm tracking it with real-time tracker at my own site. I'm bidding well enough high to stay in the competition. Please clarify this to me. I've worked with many other media buy platforms but adwords is something which I really want to understand. 

 

Again, I'm just targeting mobile devices and very vast audience as per google estimates about 2M devices. There is no search ad in my adgroup.

 

 

Thanks

1 Expert replyverified_user
2 ACCEPTED SOLUTIONS

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Rubina A
September 2015

Re: How long does it take to start receieving traffic after ad approva

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hi Rubina,

As you correctly identified there is a delay with data updates, and it may take a few ours before you start seeing your data.

That being said, you can check to verify that your ad is running through the ad preview and diagnosis tool.

Learn more here:
https://support.google.com/adwords/answer/148778?hl=en

Hope this helps!

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Rubina A
September 2015

Re: How long does it take to start receieving traffic after ad approva

Top Contributor
# 3
Top Contributor

Hi Rubina,

 

If I understood correctly you are running a Display Network campaign here. You cannot use Ad Preview Tool to diagnose ads which are meant to target GDN. The Tool is only meant for the search ads which you can diagnose targeting Google search.

 

What all formats have you implemented? Are these only small mobile display ads formats or have you implemented all the display ads format which are available?

 

Also give some time to AdWords due to data freshness, it might not update the stats instantly. (https://support.google.com/adwords/answer/2544985?hl=en)

 

Are you using keywords or automatic placements targeting GDN?

 

You can review these tips to create effective Display ads : https://support.google.com/adwords/answer/1722134?hl=en

 

Pankaj

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Rubina A
September 2015

Re: How long does it take to start receieving traffic after ad approva

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hi Rubina,

As you correctly identified there is a delay with data updates, and it may take a few ours before you start seeing your data.

That being said, you can check to verify that your ad is running through the ad preview and diagnosis tool.

Learn more here:
https://support.google.com/adwords/answer/148778?hl=en

Hope this helps!
Marked as Best Answer.
Solution
Accepted by topic author Rubina A
September 2015

Re: How long does it take to start receieving traffic after ad approva

Top Contributor
# 3
Top Contributor

Hi Rubina,

 

If I understood correctly you are running a Display Network campaign here. You cannot use Ad Preview Tool to diagnose ads which are meant to target GDN. The Tool is only meant for the search ads which you can diagnose targeting Google search.

 

What all formats have you implemented? Are these only small mobile display ads formats or have you implemented all the display ads format which are available?

 

Also give some time to AdWords due to data freshness, it might not update the stats instantly. (https://support.google.com/adwords/answer/2544985?hl=en)

 

Are you using keywords or automatic placements targeting GDN?

 

You can review these tips to create effective Display ads : https://support.google.com/adwords/answer/1722134?hl=en

 

Pankaj

Re: How long does it take to start receieving traffic after ad approva

Participant ✭ ✭ ✭
# 4
Participant ✭ ✭ ✭
Hi Rubina,

pankaj, makes a good point here. I missed the no search ads statement. So the Diagnostic tool is no good for you.

That being said, this troubleshooter might be useful to you as well:
https://support.google.com/adwords/troubleshooter/1711301

Re: How long does it take to start receieving traffic after ad approva

Participant ✭ ✭ ✭
# 5
Participant ✭ ✭ ✭

Hi Rubina,

To add the answers already provided, it's possible that your Ads are still going through the AdWords Ad Review Process.  This should take no longer than one business day.  See  how to check your approval status.

 

Also, since you're new to AdWords, I included some links below that you might find useful:

  1. Growing your business with AdWords (aka AdWords for Beginner’s Guide) – Simple, yet thorough explanation of the AdWords platform and how to set up an Account.  I particularly like this resource because it’s linear and gives you examples and tips.
  2. AdWords Help Center – All you ever needed to know about AdWords in one place with great on-site search functionality.  Recommended: Set up your account and start advertising
  3. AdWords YouTube Channel – If you prefer watching videos vs. reading, this is the place for you.
  4. AdWords Community - Yes, you’re already here, but besides posting questions, take time to review questions that advertisers have previously asked, and their solutions.
  5. AdWords Step by Step - Another simple, easy to understand walkthrough on the basics of setting up an AdWords Account.

Re: How long does it take to start receieving traffic after ad approva

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
Thanks mate.. the issue was that I didn't add the targeting for my campaign. I was just supposing that after the creation of my ads, my job is over. But I figured this out by going through the different sections of my adwords account and adwords help guidelines Smiley Happy

How long does it take to start receieving traffic after ad approval ?

Follower ✭ ☆ ☆
# 7
Follower ✭ ☆ ☆

Good tip for Search campaigns.