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How does impressions get counted in adwords?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

How does impressions get counted in adwords? If my ad does not appear in the pages that the user has visited but in any other page, does it get counted as an impression?

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Marked as Best Answer.
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Accepted by MosheTLV (Top Contributor)
September 2015

Re: How does impressions get counted in adwords?

Collaborator ✭ ✭ ✭
# 2
Collaborator ✭ ✭ ✭

Hello,

 

An impression ( or a Search page , or on a Display network page) is counted once the page with the Ad has loaded, whether the Ad is placed on the screen level or not. Read more from here :

 

https://support.google.com/adwords/answer/6320?hl=en

 

"If my ad does not appear in the pages that the user has visited but in any other page, does it get counted as an impression?" 

 

No , the Ad has to be in the page the user is visiting in order to count an impression.

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Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: How does impressions get counted in adwords?

Collaborator ✭ ✭ ✭
# 2
Collaborator ✭ ✭ ✭

Hello,

 

An impression ( or a Search page , or on a Display network page) is counted once the page with the Ad has loaded, whether the Ad is placed on the screen level or not. Read more from here :

 

https://support.google.com/adwords/answer/6320?hl=en

 

"If my ad does not appear in the pages that the user has visited but in any other page, does it get counted as an impression?" 

 

No , the Ad has to be in the page the user is visiting in order to count an impression.