How can I bid higher for computer devices?
I want maximum traffic to come through desktops, I have decreased my bid on mobile devices by 70% but the budget is yet not being spent via ads for desktops. How can I increase impressions and clicks for desktop.
Re: How can I bid higher for computer devices?
A simple work around if you don't want to get traffic from mobile devices is to decrease the mobile bid adjustment by 100%. Doing this would simply mean that you will get all traffic from desktops and tablets only but not from mobile devices.
And in case your spend is not happening after that, I would suggest adding some more keywords/placements/topics etc...to expand the reach of your campaign.
Also in terms of Display Network, you might want to separate text ads and image ads into different campaigns and target effectively.
Does that help?