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How Long Does it Take for PLA's to Start Showing?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello,

 

Does anyone know what the range of time is for Product Listings to start showing after a new Ad Group for Product Listing Ads has been created?

 

Also, is there a way to see how much to bid on an Ad Group?

 

For the traditional text ads, there is a bid simulator on the keyword level that provides some suggested bidding information.

 

I have set up 2 Ad Groups, but neither of them are showing when I search for the products that should be included in those groups. I've set each group with a single Product Target. One group has 10 products and one group has 35 products. I have also linked the Adwords account to the Merchant Account.

 

Thanks,

 

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by Zee (Community Manager)
September 2015

Re: How Long Does it Take for PLA's to Start Showing?

Google Employee
# 3
Google Employee

Hi 

 

There isn't a bid simulator for Product Listing Ads yet as these are still a fairly new ad format. 

 

David is also right in saying that Product Listings Ads are only triggered when people type in Google terms that are related to how you described your products in your Merchant Centre. They are not triggered by any keywords that you put into your AdWords account. 

 

Hope this helps!

 

A. 

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Re: How Long Does it Take for PLA's to Start Showing?

Follower ✭ ✭ ☆
# 2
Follower ✭ ✭ ☆
Check in your merchant account to see whether the products are showing up in search yet (under the products link), there will be a check or "x" box that allows you to see if the products are eligible.

It can take a day or 2 once that's done to make your ads live.

Keep in mind, the product / keyword tie in isn't based on keywords you bid on, but rather what Google deems you relevant for based on your feed information. You can see some more of my take on it here:
http://www.youtube.com/watch?v=UxXrUWV2Vmk
Marked as Best Answer.
Solution
Accepted by Zee (Community Manager)
September 2015

Re: How Long Does it Take for PLA's to Start Showing?

Google Employee
# 3
Google Employee

Hi 

 

There isn't a bid simulator for Product Listing Ads yet as these are still a fairly new ad format. 

 

David is also right in saying that Product Listings Ads are only triggered when people type in Google terms that are related to how you described your products in your Merchant Centre. They are not triggered by any keywords that you put into your AdWords account. 

 

Hope this helps!

 

A.