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Hey! I would like to ask for how long does GA keep my data?

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# 1
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Marked as Best Answer.
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Accepted by MosheTLV (Top Contributor)
September 2015

Re: Hey! I would like to ask for how long does GA keep my data?

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# 2
Explorer ✭ ✭ ☆

Google should keep all of the your data indefinitely as long as your account is active. They may purge specific pieces of data from time to time though when they implement new features (e.g. Impression shares) But usually they will give you warning before they do that.