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Hello sir, I want to know about keyword

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello sir,

I want to know about keyword -

I have two keywords, i found from google keyword planner : would you please suggest me which keyword will most beneficial for more targeted traffic -

I have two choices :

1.  how to unlock iphone 5s

 Avg. monthly searches are : 6,600

 Competition : Low

 Suggested Bid : Rs.33.14

and 2nd Option for keyword is :

2. iphone 5s unlock code

  Avg. monthly searches are : 1,300

 Competition : High

 Suggested Bid : Rs.25.72

please suggest me regarding same . i m really confused Smiley Sad

1 Expert replyverified_user

Re: Hello sir, I want to know about keyword

Top Contributor
# 2
Top Contributor

Hi Manoj,


It depends on what's your goal for the campaign. 


In general, keywords with 'how to' are more of informational where a greater part of the searchers may be looking for information, rather than services. Hence, such keywords need more optimization to bring conversions. 


However, it depends on several other aspects like your ad copies and landing pages as well. The best option would be test different keywords to find which work the best for you. Have a least 10 keywords to be able to filter the best working ones. 


My two cents.



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