Re: Google shopping campaign optimization
Hi Ramesh C,
Can you be please more specific on what you are looking for? You might need to read this on how to optimize Google Shopping Campaigns.
My way of optimizing campaign is to add more information in the Merchant Center feed about the products and tweaking the bidding strategies, keeping the basics like title, attributes correct Benchmarking metrics in Merchant Center also provides great insights on how we are performing compared to other competitors in the same line.