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Google Certifications

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

How does an AdWords certification help you in a digital marketing career? What other Google certifications are available? I heard that there's Analytics too

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Marked as Best Answer.
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Accepted by Theresa_Zook (Top Contributor Alumni)
September 2015

Re: adwords fundamental exam query

Top Contributor
# 3
Top Contributor

Hi Rizwan,

 

My opinion here is that you should first be aiming for the potential deep understanding of how AdWords actually works i.e. the practical knowledge. Clearing an exam doesn't necessarily comes first. That's my understanding here. Reason being that if you are certified but doesn't have the deep understanding of the subject, then it's a problem for the client whom you are working for.

 

Ideally the material available online should be sufficient to crack the exams.

 

Here's the link for fundamentals if you would like start preparing:- https://support.google.com/partners/answer/6187720?hl=en

 

Here's the link for Search advertising exam: https://support.google.com/partners/answer/3045822?hl=en&ref_topic=2792638

 

Best of Luck!

Pankaj

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adwords fundamental exam query

Visitor ✭ ✭ ✭
# 2
Visitor ✭ ✭ ✭

How to prepare for the AdWords Fundamental and Search Advanced Exams? Does the coursework offered by Google suffice? Or do you need additional material?

Marked as Best Answer.
Solution
Accepted by Theresa_Zook (Top Contributor Alumni)
September 2015

Re: adwords fundamental exam query

Top Contributor
# 3
Top Contributor

Hi Rizwan,

 

My opinion here is that you should first be aiming for the potential deep understanding of how AdWords actually works i.e. the practical knowledge. Clearing an exam doesn't necessarily comes first. That's my understanding here. Reason being that if you are certified but doesn't have the deep understanding of the subject, then it's a problem for the client whom you are working for.

 

Ideally the material available online should be sufficient to crack the exams.

 

Here's the link for fundamentals if you would like start preparing:- https://support.google.com/partners/answer/6187720?hl=en

 

Here's the link for Search advertising exam: https://support.google.com/partners/answer/3045822?hl=en&ref_topic=2792638

 

Best of Luck!

Pankaj

Re: Google Certifications

Top Contributor
# 4
Top Contributor

Hello,

 

AdWords doesn't need much introduction in the field of Search Engine Marketing where everybody from the Digital world knows that Google AdWords is the major source of Paid media services online across globe.

 

As far as certifications are concerned, there are 6 exams which you can give i.e. fundamentals, search advertising, display, Mobile advertising, Video advertising, Shopping advertising and then you also have individual Analytics certification as well.

 

More details here:- https://support.google.com/partners#topic=6085337

 

Pankaj

Re: adwords fundamental exam query

Top Contributor
# 5
Top Contributor

In addition to @pankaj1782 reply, I would recommend to open a sandbox account, with a small budget, and to practice first, before taking the exam;

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Re: adwords fundamental exam query

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
@MosheTLV, When you say sandbox account - is this a specific type of account you create to practice? or did you just mean a normal Google Adwords account where we just practice?