AdWords
1.6K members online now
1.6K members online now
Get started with AdWords - learn the basics to get set up for success
Guide Me
star_border
Reply

Geographic Locations -Added/Excluded- = None #Confused

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Added/Excluded location status = None. What's the difference between None and Added? I see countries that have been "Added," however, I also have countries with "None." Both, added and none, are receiving impressions and clicks to my ads. Does selecting "Added" for a country provide some benefit? 

 

Just trying to figure out. Excluded is more clear - select exclude and country won't see ads. But added/none, not sure what's up with None.

 

Thanks in advance!

Erica

 

"Looking at Campaign > Settings > Locations > Where your users were" reports. 

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Erica D
September 2015

Re: Geographic Locations -Added/Excluded- = None #Confused

Rising Star
# 2
Rising Star

Hi Erica,

 

'Added' denotes you've added the location and are targeting it. 'None' means you haven't added or excluded the location. Google shows ads based on users' physical location and location of interest as well. For this reason, you might see clicks from locations you haven't specifically targeted, neither excluded, as users might physically be in a different location but are interested in products/services in your targeted location.

 

Hope that clarifies. Feel free to write back with questions Smiley Happy

 

Sumanth

Sumanth Sridhar

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Erica D
September 2015

Re: Geographic Locations -Added/Excluded- = None #Confused

Rising Star
# 2
Rising Star

Hi Erica,

 

'Added' denotes you've added the location and are targeting it. 'None' means you haven't added or excluded the location. Google shows ads based on users' physical location and location of interest as well. For this reason, you might see clicks from locations you haven't specifically targeted, neither excluded, as users might physically be in a different location but are interested in products/services in your targeted location.

 

Hope that clarifies. Feel free to write back with questions Smiley Happy

 

Sumanth

Sumanth Sridhar

Re: Geographic Locations -Added/Excluded- = None #Confused

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Perfect, Thanks Sumanth. Confirms my/our thinking.

Appreciate your insights and time!