GDN: Difference b/w Responsive Ads and Display Ads?
I'm creating some ads in the Display Network and I was wondering what the difference is between Responsive Ads and Display Ads (they both seem very similar to me) It'd be great if someone could elaborate on the difference between them? Thanks
Re: GDN: Difference b/w Responsive Ads and Display Ads?
GDN: Difference b/w Responsive Ads and Display Ads?[ Edited ]
July - last edited July
Hi Shreyans responsive ads can automatically adjust their size, appearance, and format to fit just about any available ad space
They can be created only inside AdWords.
Display ads can be created in different sizes both inside AdWords or uploaded as external files. If you want you can upload banner only in one size, for example, 200 x 200 – Small Square banner. It can be done only by display ad.
I would recommend using responsive ads because very quickly you can cover much more placements in GDN and as a result pay less per click.
Different websites support the different size of the banners so there is no sense to limit your banners only to few sizes.
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer.’