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Features

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

This is my first campaign. Will "All features" get me better results than "Standard features"? 

1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by Alys (Google Employee)
September 2015

Re: Features

[ Edited ]
Explorer ✭ ☆ ☆
# 2
Explorer ✭ ☆ ☆

Hi Babcatz,

 

I was just getting ready do a post on this. I have a nice table to show you what features you would get if you use all features vs . standard. I would recommend going with all features because you have the following additional options:

 

  • Product ad extensions
  • Advanced social and experimental settings
  • Ad scheduling and ad delivery method options
  • Advanced location options
  • Advanced language targeting
  • Mobile app extensions
  • Advanced keyword matching
  • IP exclusions
  • Site extensions

These are all useful features. If you are a local business and are targeting local clients phone/ location extensions are extremely useful for attracting local clients. I hope this is useful. Let me know if you have additional questions.

 

Best,

 

Stefan Martinez

 

Ps: http://support.google.com/adwords/answer/2567043 - great table to show you the differences between the features.

Best,

Stefan Martinez
-- Not an AdWords expert, just a student eager to learn more...

View solution in original post

Marked as Best Answer.
Solution
Accepted by Alys (Google Employee)
September 2015

Re: Features

[ Edited ]
Explorer ✭ ☆ ☆
# 2
Explorer ✭ ☆ ☆

Hi Babcatz,

 

I was just getting ready do a post on this. I have a nice table to show you what features you would get if you use all features vs . standard. I would recommend going with all features because you have the following additional options:

 

  • Product ad extensions
  • Advanced social and experimental settings
  • Ad scheduling and ad delivery method options
  • Advanced location options
  • Advanced language targeting
  • Mobile app extensions
  • Advanced keyword matching
  • IP exclusions
  • Site extensions

These are all useful features. If you are a local business and are targeting local clients phone/ location extensions are extremely useful for attracting local clients. I hope this is useful. Let me know if you have additional questions.

 

Best,

 

Stefan Martinez

 

Ps: http://support.google.com/adwords/answer/2567043 - great table to show you the differences between the features.

Best,

Stefan Martinez
-- Not an AdWords expert, just a student eager to learn more...