Enhanced CPC & Conversion Optimiser
I created a New Adwords account today and was creating a search campaign today and under campaign settings , i saw that under bidding strategies, Enhanced CPC Tab is enabled. I have seen this first time, as most of the time , i found this disabled ? Can anyone please explain .
Re: Enhanced CPC & Conversion Optimiser
Hi Brand V,
Did you use AdWords Editor to create the account? I ask because the old version used to have enhanced CPC disabled by default whereas this new version of Editor has it enabled by default.
If you're interested in learning about the bidding strategy then I recommend reading this article from the Help Centre.
ScottyD, AdWords Top Contributor
Was my response helpful? If yes, please mark it as the ‘Best Answer.’ Learn how here.