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Dynamic tracking url

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello everyone,

 

I want to know how my Dynamic tracking URL should look like if I want to see my results in Google Analytics and I use URL Builder?

 

Thank you. Smiley Very Happy

1 Expert replyverified_user
Marked as Best Answer.
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Accepted by Eric Gehler (Badged Google Partner)
September 2015

Re: Dynamic tracking url

Community Manager
# 2
Community Manager

Hi Loana P,

 

First question you need to ask yourself is: "What kind of campaigns am I tracking?"

 

If you are tracking a normal search or display campaign and want to see more customised information in Google Analytics than what Auto-Tagging gives you, we recommend that you use the URL builder. Your URL would look similar to this:

 

www.website.com/?utm_source=SummerCampaign&utm_medium=EmailBlast&utm_campaign=SummerEmailCampaign

 

 

If you are using dynamic tracking URLs with Dynamic Search Ads, Shopping campaigns or old Product Listing Ads campaigns these are slightly more complex. I would suggest reading this article which gives you the in's and out's of the tracking URLs and examples: https://support.google.com/adwords/answer/2549100?hl=en

 

Kathleen