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Does remarketing through analytics work for search

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I have tried to add a remarketing i created through analytics to a seach campaign that i just opted into snds and it wouldnt work. any ideas?

1 Expert replyverified_user

Re: Does remarketing through analytics work for search

Rising Star
# 2
Rising Star
Hi Heather

As far as I remember for RLSA campaigns you need to have adwords remarketing tag installed in your website as well.

Please refer following article


http://www.wordstream.com/blog/ws/2015/03/12/remarketing-lists-for-search-ads

Re: Does remarketing through analytics work for search

Collaborator ✭ ☆ ☆
# 3
Collaborator ✭ ☆ ☆
No, it doesn't work, but there are some rumors that google is thinking about supporting RLSA through analytics very soon.

Re: Does remarketing through analytics work for search

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
When i created the remarketing it transferred over to the adwords account under audiences. but will not allow me to add it to any ad groups. I have a theory it would work but only in a display remarketing campaign. just a theory tho.

Re: Does remarketing through analytics work for search

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
It works but only for display network!

Re: Does remarketing through analytics work for search

Collaborator ✭ ☆ ☆
# 6
Collaborator ✭ ☆ ☆
Yes, it does only work for display.