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Do low impression (but active) ads get deleted?

Follower ✭ ✭ ✭
# 1
Follower ✭ ✭ ✭

Hey everyone,

I read a comment on PPC Hero where someone said that low impression (but active) ads get deleted at a certain point by AdWords. Is that correct?

Cheers,

Michal

1 ACCEPTED SOLUTION

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Marked as Best Answer.
Solution
Accepted by Eric Gehler (Badged Google Partner)
September 2015

Re: Do low impression (but active) ads get deleted?

Follower ✭ ✭ ✭
# 2
Follower ✭ ✭ ✭
Nope! They have to have 0 impressions and be removed for more than 100 days.

Here is the Google help page:
https://support.google.com/adwords/answer/6172751

View solution in original post

Marked as Best Answer.
Solution
Accepted by Eric Gehler (Badged Google Partner)
September 2015

Re: Do low impression (but active) ads get deleted?

Follower ✭ ✭ ✭
# 2
Follower ✭ ✭ ✭
Nope! They have to have 0 impressions and be removed for more than 100 days.

Here is the Google help page:
https://support.google.com/adwords/answer/6172751

Re: Do low impression (but active) ads get deleted?

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆
Hi Michal,

Adwords will remove only ads and keywords which are having zero impressions not low impressions from past 100 days.

Go here for more details about the update https://support.google.com/adwords/answer/6172751


Thanks,
Aravindh.

Re: Do low impression (but active) ads get deleted?

Follower ✭ ✭ ✭
# 4
Follower ✭ ✭ ✭
Yep, that's the Google help page I read as well, but I guess some people just don't take the time to read before making comments! Thanks for the clarification.