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Do app extensions rotate

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi there, 

 

I was wondering if app extensions can be tested. I want to have 2 ads both for Android and IOS with different ad texts. I want to test them and identify which one works better/effectively. Please assist. 

 

Regards,

 

Christopher Yip 

Re: Do app extensions rotate

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆
Hi Chris,

App Extensions do not rotate. You can only add 1 app extension (combined for both App stores). However, based on the user's device, google will show the respective app store link (eg: Play Store or Apple Store) with the Ad. You can also edit the app extension any time without actually affecting its statistics.

Check the below link for more info:
https://support.google.com/adwords/answer/2402582?hl=en

If you want to do A/B testing, you can try 1 set of link text for a specific time period and then change it with different text. Once completed, compare both these time periods and see which text works better.

Regards
Rohit Khanna