In many campaigns with just Display, I am having sites placements that it seems to be sending fraud clicks and is VERY hard to me exclude them one by one. I am doing that, but every day appears more.
As an example, the placement Youtube.com is sending tones of fraud clicks. My average CR is 15% and from Youtube.com it show 220% that is NOT possible and a lot of money spend.
I checked analytics stats from that campaigns and there are LOTS of "Russian" clicks. The IP shows that are from "Germany" (where are I want to target), but the Keyboard Language shows that is Russian.
This happens when I enable
Targeting optimization Let AdWords automatically find new customers >>
Aggressive targeting: discover even more customers, around your target CPA (Display Campaign Optimizer)
Not just that happens, also there are LOTS of site placements that I am checking one by one and the language and contents from them are in Russian language. (I am just bidding on Germany country and also German Language) Also, I exclude Russian countries.
The thing is that the IP are from Germnay but lots of them shows "Russian" desktop language. So, I know that are frauds.
Ofcourse, I got tones of conversions but all are frauds.
Every time I created a campaigns and I enable "Aggressive targeting:", russian clicks comes.
Is there any advise to BLOCK this activity?
In many cases, after a time Google refund those frauds clicks, but is to late. I mean, all my tracking information is contaminate from those fraud clicks. So, as a result, I need to stop those campaigns.
Before enable the "Aggressive targeting", the campaigns works fine, but I want to take advantage of "Aggressive targeting" because in others campaigns works excellent.
In general, this happens to me when I target countries like Germany, Netherlands, etc.
Thanks in advance.
Re: Display Bug[ Edited ]
April 2016 - last edited April 2016
Within your setting tab of display campaign, opt location options(advance) as: Target- People in my targeted location
People in my excluded location.
Else, What targeting methods you are using except automatic placements?
If using display keywords and/or topics, you can use target and bid setting for more targeted audiences.
You can use frequency capping to limit the ads triggering to a unique user.
Check the traffic through segment tab, and use bid adjustment accordingly
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Re: Display Bug
Re: Display Bug
I already have People in my excluded location, but the clicks still coming. As I said, they came with German IP but I know they are form Russia.
In case a set unique user limit, it will help, but also decrease REAL and good traffic.