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Difference between basic and enhanced campaign ?

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# 1
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Also explain what are the advantages of enhanced over basic campaign

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Accepted by MosheTLV (Top Contributor)
September 2015

Re: Difference between basic and enhanced campaign ?

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# 2
Top Contributor

Hi Sumit_Prasad,

 

Enhanced Campaigns introduced a number of new features, primarily around targeting options.  I won't list them here as there are Google docs detailing the changes here.

 

I would add that in just over a month (July 22nd), Enhanced Campaigns will be the only Campaigns so there will no longer be a choice.

 

Jon

AdWords Top Contributor Google+ Profile | Partner Profile | AdWords Audits

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Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Difference between basic and enhanced campaign ?

Top Contributor
# 2
Top Contributor

Hi Sumit_Prasad,

 

Enhanced Campaigns introduced a number of new features, primarily around targeting options.  I won't list them here as there are Google docs detailing the changes here.

 

I would add that in just over a month (July 22nd), Enhanced Campaigns will be the only Campaigns so there will no longer be a choice.

 

Jon

AdWords Top Contributor Google+ Profile | Partner Profile | AdWords Audits