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Creating ad groups

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi there

I would like to create ad groups, however the only option I have in my adwords account "all products"

any sugestions.

2 Expert replyverified_user
1 ACCEPTED SOLUTION

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Marked as Best Answer.
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Accepted by John Paul (Google Employee)
September 2015

Re: Creating ad groups

Google Employee
# 2
Google Employee

Hi Rosa,

 

Thanks for posting on our Community forum. Regarding your ad groups question, here's the information on how to create an ad group in your AdWords campaign:

 

Creating a new ad group in a campaign

If you don't have any campaigns yet, click Create a new campaign and follow the instructions on the page to complete your ad group.

If you already have a campaign, follow these steps:

  1. Sign in to your AdWords account at http://adwords.google.com.
  2. Click the Campaigns tab.
  3. Under All online campaigns, click the name of the campaign that you'd like to add an ad group to.
  4. Click the Ad groups tab.
  5. Click the + Ad group button.
  6. On the "Create ad group" page that appears, follow the instructions to complete your new ad group (you'll be given the chance to create an initial ad and its keywords).
  7. Click Save ad group.
 
 
New ad group

Once you've created your new ad group, you'll most likely want to fill it out with more ads and keywords. You can do this by clicking on your ad group's name, then click on its Ads or Keywords tabs.

 

You can find out more about ad groups and other basic AdWords features on this link: https://support.google.com/adwords/answer/2375452?hl=en

 

Please let me know if this solves your ad group issue. Or if your still having problems creating an ad group. Thanks.

 

View solution in original post

Marked as Best Answer.
Solution
Accepted by John Paul (Google Employee)
September 2015

Re: Creating ad groups

Google Employee
# 2
Google Employee

Hi Rosa,

 

Thanks for posting on our Community forum. Regarding your ad groups question, here's the information on how to create an ad group in your AdWords campaign:

 

Creating a new ad group in a campaign

If you don't have any campaigns yet, click Create a new campaign and follow the instructions on the page to complete your ad group.

If you already have a campaign, follow these steps:

  1. Sign in to your AdWords account at http://adwords.google.com.
  2. Click the Campaigns tab.
  3. Under All online campaigns, click the name of the campaign that you'd like to add an ad group to.
  4. Click the Ad groups tab.
  5. Click the + Ad group button.
  6. On the "Create ad group" page that appears, follow the instructions to complete your new ad group (you'll be given the chance to create an initial ad and its keywords).
  7. Click Save ad group.
 
 
New ad group

Once you've created your new ad group, you'll most likely want to fill it out with more ads and keywords. You can do this by clicking on your ad group's name, then click on its Ads or Keywords tabs.

 

You can find out more about ad groups and other basic AdWords features on this link: https://support.google.com/adwords/answer/2375452?hl=en

 

Please let me know if this solves your ad group issue. Or if your still having problems creating an ad group. Thanks.

 

Re: Creating ad groups

Top Contributor
# 3
Top Contributor
"adwords account 'all products'"
"fill it out with more ads and keywords."

one possible point of clarification --
all-products is more typically associated with
product-listing-ads and do not use keywords.
https://support.google.com/adwords/answer/2456103
https://support.google.com/adwords/answer/3455481

Re: Creating ad groups

Participant ✭ ✭ ✭
# 4
Participant ✭ ✭ ✭
Hi Rosa,
To add to JP & Celebird's great answers, since it sounds like you're new to AdWords, you may consider reading the links below. New AdWords advertisers typically see best success when they read and understand all the fundamentals of AdWords and how the platform works.

AdWords for Beginner's - http://static.googleusercontent.com/media/www.google.com/en/us/adwords/pdf/hc/growing_adwords_en.pdf

AdWords YouTube Channel - http://www.youtube.com/watch?v=TUXBVLQSWhw

Re: Creating ad groups

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

Yes I am a beginner! Thank you very much - heaps of info to get me started. No doubt I will be back more questions later.