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Create a New Campaign

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I want to run GDN and search ads, should I use or create separate campaign for both GDN and Search ad or create a combination of both?

1 Expert replyverified_user

Re: Create a New Campaign

Top Contributor
# 2
Top Contributor
Hello Apurv,

I would highly recommend to create a separate campaigns. Reporting and optimization would be easier.

Thanks
Neha
Neha Gupta, AdWordsTop Contributor Follow Me: My Blog | Twitter | Google+ | LinkedIn
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’
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Accepted by topic author Apurv S
September 2015

Re: Create a New Campaign

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆
Hi Apurv,

If you want to run both of them then you can go for "Search Network with Display Select" type. Herein, you can start both Display & Search in one campaign itself.

However, i would recommend to run them in 2 different campaigns for search and display as @Neha Gupta rightly mentioned, you will be able to manage budgets separately.

Regards
Rohit Khanna

Re: Create a New Campaign

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Thank you for your answer. It really helps me to solve my doubt.