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Conversion rate for view through and click throughs

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi Guys,

 

How to find the total conversion rate formula combining both view through's and click throughts(total conversion rate) ???

1 Expert replyverified_user

Re: Conversion rate for view through and click throughs

Rising Star
# 2
Rising Star

Hi Pavan.

You can use the custom column for this to combine a formula to your needs:
1. Go to "Columns" -> "Modify Columns".

2. Choose "Custom columns" on the bottom:

1.jpg

 

3. Use the available features (marked in red on next image), to create the formula (example in blue in next image):

2.jpg

The above example combines the conversions with view through conversions. You can also add click assisted conversions and so on.

Good Luck.