Conversion rate for view through and click throughs
Re: Conversion rate for view through and click throughs
You can use the custom column for this to combine a formula to your needs:
1. Go to "Columns" -> "Modify Columns".
2. Choose "Custom columns" on the bottom:
3. Use the available features (marked in red on next image), to create the formula (example in blue in next image):
The above example combines the conversions with view through conversions. You can also add click assisted conversions and so on.