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Column with search history volume?

Follower ✭ ✭ ☆
# 1
Follower ✭ ✭ ☆

Hello All,

 

Is there such an AdWords dash column that links to Keyword planner that will show the search volume for that keyword??

 

Thanks!

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Marked as Best Answer.
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Accepted by topic author Hector C
April 2017

Re: Column with search history volume?

Explorer ✭ ✭ ✭
# 2
Explorer ✭ ✭ ✭

Hey @Hector C,

 

If you are referring to accessing the Keyword Planner tool in the "modify columns" dropdown in your Adwords campaign dimensions....then no.

 

But then again, there's really is no need for that. You shouldn't be testing your keyword search queries in a live environment. Rather, the Keyword Planner tool's sole purpose is to give you insights before you initiate the campaigns so you can confirm that you are using the most effective keywords.

 

However, within your keywords table in your Adwords campaigns, there is a selection for "Search Terms" that will display all actual search queries performed by your users that triggered your keywords. That will give you some insight of how relevant your keywords are and if you need to add negative keywords so your ads are only being triggered when the search terms match with your business goals.

 

 Screen Shot 2017-04-25 at 3.31.53 PM.png

 

Hope this helps!

 

 

 

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Hector C
April 2017

Re: Column with search history volume?

Explorer ✭ ✭ ✭
# 2
Explorer ✭ ✭ ✭

Hey @Hector C,

 

If you are referring to accessing the Keyword Planner tool in the "modify columns" dropdown in your Adwords campaign dimensions....then no.

 

But then again, there's really is no need for that. You shouldn't be testing your keyword search queries in a live environment. Rather, the Keyword Planner tool's sole purpose is to give you insights before you initiate the campaigns so you can confirm that you are using the most effective keywords.

 

However, within your keywords table in your Adwords campaigns, there is a selection for "Search Terms" that will display all actual search queries performed by your users that triggered your keywords. That will give you some insight of how relevant your keywords are and if you need to add negative keywords so your ads are only being triggered when the search terms match with your business goals.

 

 Screen Shot 2017-04-25 at 3.31.53 PM.png

 

Hope this helps!