Click Assisted Conversions
Do the "conversions" and "click assisted conversions" columns double count? Meaning, when I'm looking at click assisted conversions for an ad group, is it counting conversions which later appear as a final click conversion on the same ad group?
Re: Click Assisted Conversions
You can find the ans by hovering over "?" symbol on the assisted conversion column.
It says "Assist clicks do not include the last click leading to a conversion" meaning it doesnt double count.
Hope it clears you doubt