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Click Assisted Conversions

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# 1
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Do the "conversions" and "click assisted conversions" columns double count? Meaning, when I'm looking at click assisted conversions for an ad group, is it counting conversions which later appear as a final click conversion on the same ad group?

Thanks,

Marcus

Re: Click Assisted Conversions

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# 2
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Hi Marcus,

Nice Question!

You can find the ans by hovering over "?" symbol on the assisted conversion column.

It says "Assist clicks do not include the last click leading to a conversion" meaning it doesnt double count.

Hope it clears you doubt Smiley Happy