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Choose language for Mobile app universal campaign

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello,

I'm making an android mobile app universal campaign and I have an issue concerning the language :
The app has an english and a french description in the play store.
English is default.
When I want to create an ad for the french market, I can't find a way to tell that I want to take the french description of my app.
So when the ad is shown for french people, it is shown in english.

Can somebedy please help me with that problem!?

Many thanks Smiley Happy

1 Expert replyverified_user
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Marked as Best Answer.
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Accepted by topic author Simso A
November 2016

Choose language for Mobile app universal campaign

Top Contributor
# 2
Top Contributor

Hi Simso A

If I got you correctly, you are asking about the description line within the ad.

The description line can be changed. See  line #6 in the following link;

https://support.google.com/adwords/answer/6291545?hl=en

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Simso A
November 2016

Choose language for Mobile app universal campaign

Top Contributor
# 2
Top Contributor

Hi Simso A

If I got you correctly, you are asking about the description line within the ad.

The description line can be changed. See  line #6 in the following link;

https://support.google.com/adwords/answer/6291545?hl=en

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Choose language for Mobile app universal campaign

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Hello Moshe,

thanks for your reply.

You are correct, I've made a mistake.

I saw my app description in english but it was not my ad, it was natural referencing.

So that's another topic, about why my app description is shown in english in "google france" results, whereas I have the description available in french.

 

Thanks for the time you spent Smiley Happy

Choose language for Mobile app universal campaign

Top Contributor
# 4
Top Contributor

Hello again @Simso A;

As for your follow up question: I think the description a user would see depends on the  user's language settings.

Read more how Google detects  the user's language:

https://support.google.com/adwords/answer/1722078?hl=en

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Choose language for Mobile app universal campaign

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

That would sound logical, but the problem does not come from here.

My language settings are "french", I see french description for other app's in google results (tested with all kind of international apps), but mine is shown in english. Nervermind, I'll try to figure out why via other forums. Thanks again @MosheTLV Smiley Happy