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CPC Vs CPM

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

When I use CPM bidding and I'm willing to pay 5$ per 1000 impression (just an example). I'll pay those 5 $ when I'll reach 1000 impression. Does the number of clicks makes a different? Will I still pay only 5$ if I'll have no clicks at all or if I'll have 1000 clicks out of those 1000 impression?

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Marked as Best Answer.
Solution
Accepted by topic author Yoni S
September 2015

Re: CPC Vs CPM

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆
Hi Yoni,

Welcome to AdWords community.

When you are using CPM you have to pay for 1000 impressions only regardless of clicks, If you got 1000 clicks out of 1000 impressions also you no need pay extra, you will be charged for what you bid for CPM, as well as if you receive 0 clicks also you have to pay $5.

Below article is having more details about what you are looking.
https://support.google.com/adwords/answer/2630842?hl=en-AU

Hope this will help you.

Thanks,
Aravindhu.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Yoni S
September 2015

Re: CPC Vs CPM

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆
Hi Yoni,

Welcome to AdWords community.

When you are using CPM you have to pay for 1000 impressions only regardless of clicks, If you got 1000 clicks out of 1000 impressions also you no need pay extra, you will be charged for what you bid for CPM, as well as if you receive 0 clicks also you have to pay $5.

Below article is having more details about what you are looking.
https://support.google.com/adwords/answer/2630842?hl=en-AU

Hope this will help you.

Thanks,
Aravindhu.

Re: CPC Vs CPM

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thank you Aravindhu

CPC Vs CPM

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

When I have to pay 5$ Extra amount?. If I got 500 clicks within a period at that time also i have to pay 5$?