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CPC Confusion -

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# 1
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I am researching whether to buy Ad words from Google and after reading all the confusion about billing - I am completely turned off.  I can't even make sense of how much this advertising would cost to make a budget.  Surely this doesn't need to be so complicated.

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Accepted by MosheTLV (Top Contributor)
September 2015

Re: CPC Confusion -

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# 2
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Hey Donna B,

I think you may be confusing the issue unnecessarily. Seeing as you are new I would start here:
https://support.google.com/adwords/topic/3374694?hl=en

Build a foundation from there.

But to answer your question in its most basic form, You can set the budget to whatever you want. You choose how much you are willing to pay overall, with regards to budget.

In regards to CPC, again you set how much you are willing to pay for each click, there is no set price by google. It is an auction based model.

Learn about the auction here:
https://support.google.com/adwords/answer/142918?hl=en

Let me knopw if you have any further questions!

Good Luck

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: CPC Confusion -

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hey Donna B,

I think you may be confusing the issue unnecessarily. Seeing as you are new I would start here:
https://support.google.com/adwords/topic/3374694?hl=en

Build a foundation from there.

But to answer your question in its most basic form, You can set the budget to whatever you want. You choose how much you are willing to pay overall, with regards to budget.

In regards to CPC, again you set how much you are willing to pay for each click, there is no set price by google. It is an auction based model.

Learn about the auction here:
https://support.google.com/adwords/answer/142918?hl=en

Let me knopw if you have any further questions!

Good Luck

Re: CPC Confusion -

[ Edited ]
Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Thanks for sharing ideas. But I want to know google show bid estimation for each keywords in keywords planner. Is it CPC or anything else? Because it it too high as per discussion with a google advertising helper told me. He told me on a keywords near about 500 INR per click but while checking in keywords planner, it is 1500 INR. I am totally confused. Can you help me Please?