can you suggest me which are the good feature that has to be apply too looks my ad looks good in search engine.. i Know only few things.
To make the headline and description shows in single line and Location ad.
Can you suggest me to improve?
Re: Basic Ad[ Edited ]
June 2016 - last edited June 2016
As per me, a good ad is that which includes the customers' pain point as well as the solution which you have.
Highlight strong points about you, a strong call to action for why user should go with you, any offer/discounts you have.
I know if you have a lot to show then adcopy is not enough, so the rest is covered in the ad extensions.
Most useful are sitelink, callout, structured snippet, call ext.
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