Ads not showing
I have an adwords account and I have some queries regarding it
1) For the particular search query that a user types and searches for, my ad is not being shown, even when the query is
a: Relevant for the purpose
b: There are no negative keywords in the search query typed by the user even at the campaign level.
c: Keywords in the search query are active (not paused)
d: Traffic is also decent enough for the past 1 week, it is just that is isnt being shown (atleast till the first 5 pages)
Could someone tell me why is is showing such an irregularity?