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AdWords Auto Tagging

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello All,

 

Can anyone tell me how can we use AdWords auto tagging and what is the benefit of auto tagging.

 

What are the uses of GCLID, is it also called as utm tracking. 

 

Where i can see the GCLID data in AdWords and Analytics ? and how to use the data ?

 

Please guide.

 

Regards,

Raj

Re: AdWords Auto Tagging

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

 

Hello Raj

 

You can use auto tagging by follow the below displayed steps:

 

original.png

 

Also UTM tagging and gclid is not same. GCLID parameter enables data sharing between Google Analytics and Google AdWords. For example, the "Traffic Sources" feature in Google Analytics to segment your campaigns based on ad text and other PPC-related campaign metrics and dimensions, relies on gclid.

For more about this refer: https://support.google.com/analytics/answer/1033981?hl=en

 

Hope that works 

 

Ana