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Ad headline and description lines rejected.

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭
My video ad features an old pistol being found in a river while metal detecting. I tried using the headline of " old pistol found in the river" " old gun found in the river" "old revolver found in the river" and so on. Rejected every time. I was anxious to get started with the ad so I hurriedly settled for simply "river metal detecting", which is pretty useless. Any idea why this would be? I am a newby, so please be pleasant. Smiley Happy
1 Expert replyverified_user
Marked as Best Answer.
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Accepted by MosheTLV (Top Contributor)
September 2015

Re: Ad headline and description lines rejected.

Explorer ✭ ☆ ☆
# 2
Explorer ✭ ☆ ☆

Hi Jimmy,

 

I'm thinking it was prohibited because it was directly promoting the idea of weapons, as that is prohibited under AdWords policies.

 

 

Re: Ad headline and description lines rejected.

Rising Star
# 3
Rising Star
Hi Jimmy,

I agree with Alexander. Usually the rejections come not only restricted to headlines and description, but with video content as well.

You can try to upload and promote any other video with no weapon relation to check the hypothesis and see if it go through. This should give a hint on what to change.

Hope this helps,

Leandro Martinez | Basta1Click