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"Adwords Location Extension Phone" field in Google My Business. What's the point?

Follower ✭ ☆ ☆
# 1
Follower ✭ ☆ ☆

Hey, guys:

 

What's the point of the "Adwords Location Extension Phone" field in Google My Business?

 

  1. We have already synced the AdWords Account and Google My Business.
  2. We already have call extensions in AdWords.
  3. We've also already set the phone number in Google My Business .

 

Is there something unique regarding the "Adwords Location Extension Phone" field in Google My Business?

"Adwords Location Extension Phone" field in Google My Business. What's the point?

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

Hi @Nat Finn

 

As far as I can tell - it seems to be in Google My Business as a workaround of sorts for businesses who are using phone number conversion tracking in Adwords to ensure the phone numbers match up and don't affect tracking results.

 

This article explains a bit more.

 

 

 

"Adwords Location Extension Phone" field in Google My Business. What's the point?

Follower ✭ ☆ ☆
# 3
Follower ✭ ☆ ☆

So, in essence, it's redundancy if you already have the other tracking methods in place?

"Adwords Location Extension Phone" field in Google My Business. What's the point?

Explorer ✭ ✭ ☆
# 4
Explorer ✭ ✭ ☆

Seems to be as far as I can tell (from the limited info).