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URL highlighted in red with a strikethrough in the "edit" section of my listing, won't display in KP

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# 1
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In the "edit" section of my Google My Business listing, the URL of my website has been highlighted in red with a strikethrough: https://www.dropbox.com/s/z7mp9s9lcuh6r1c/Screenshot%202016-11-15%2012.12.22.png?dl=0

 

In the Knowledge Panel, in place of the web URL are the words "Add missing information; Add website": https://www.dropbox.com/s/48l1ngpb1jys8qa/Screenshot%202016-11-15%2012.36.47.png?dl=0

 

Now, I don't see how it can be security issues: my certificate is fine, and my site is getting the green padlock in Chrome.

 

I was wondering if anyone knows what the cause of this could be, and could offer the most cautious, Google-penalty-proof advice on how I might proceed to going about correcting it in a way that will most please Google. 

 

This is a rebrand, a new website and a new URL. I really, truly don't want trouble with Google, so I really want to be careful in approaching this.

 

Thank you very much in advance to anyone who is familiar with this issue and its safe resolution.

 

* * * * *

 

1. Full business name: New York Jazz Bands
2. Current business address: 76 Carmine St Apt 3D New York, NY 10014-4392
3. Current telephone number: (212) 989-5281
4. Google+ URL: http://google.com/+newyorkjazzevents (a shame they won't let me update my URL to reflect my rebranding, i.e., "bands" instead of "events")

2 Expert replyverified_user

URL highlighted in red with a strikethrough in the "edit" section of my listing, won't display in KP

Top Contributor
# 2
Top Contributor

@Chuck B

have you used webmaster tools and search console before trying to change the website?

 

Please read entirely the below article especially the last paragraphs:

I now have created an article to summarize my findings:
https://docs.google.com/document/d/12otVIWXu3fmZVk3W7PwfySBpg6HZpHtbWNKmvW0R_Ss/edit?usp=sharing

 

 

_________________________________________________________________________
Helmut Geissler, Google My Business Top Contributor   |  my G+ profile

Re: URL highlighted in red with a strikethrough in the "edit" section of my listin

Top Contributor
# 3
Top Contributor

Hi @Chuck B and @Helmut Geissler

 

Just to add to Helmut's post... unless for some reason you are trying to have no association with your previous website domain (newyorkjazzevents.com) you should utilize the "Change of address tool" within Search Console to let Google know about the domain change. You can read more about it here: https://support.google.com/webmasters/answer/83106

 

Right now you just have an image on the old website that states that the site has moved to the new domain (and no link to it). You have also indicated in its robots.txt that you don't want Google to crawl anything on the old domain. I would instead 301 redirect that domain to your new domain and follow the suggestions in the change of address article I mentioned. Once the change of address has completed I think you will be able to successfully add the domain to your listing.



TomW, Google My Business Top Contributor
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URL highlighted in red with a strikethrough in the "edit" section of my listing, won't display in KP

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# 4
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Hi Helmut,

 

Thank you very much for your advice. No problems indicated in search console.

 

I'm a little surprised by the findings in your research, because to my knowledge none of my previous sites that were enabled for SSL; perhaps this is a new requirement?

 

I contacted tech support at Siteground, and they wrote:

 

you'd want the programmer or developer to update the hard links inside the code to https to ensure full https compatibility.

Once any hardlinks have been updated to https, you can ensure that anyone who tries to access the website via http is automatically redirected to the https version by adding the following to the .htaccess file:

RewriteEngine On
RewriteCond %{HTTPS} off
RewriteRule (.*) https://%{HTTP_HOST}%{REQUEST_URI}

 

Is this really required by Google? The problem on my end is that I'm not a programmer or developer and I use a program called Adobe Muse to design my website, and upon publishing it automatically generates code that is not supposed to be tampered with.

 

If this is true, then no website created with Muse will be acceptable to GMB.

 

Or is there something much simpler and straightforward that I can do in order to enable my site for SSL?

 

Any thoughts?

 

Thanks again.

URL highlighted in red with a strikethrough in the "edit" section of my listing, won't display in KP

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# 5
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Hi Tony W,

 

Thanks for your advice.

 

Yes, actually I am very deliberately trying to have no association with my previous website domain (newyorkjazzevents.com).

 

Kind of a long story, but years ago that site received an algorithmic penalty due to my purchasing some bad links, and even though I removed about 95% of them and disavowed the rest, Google never removed the penalty. I finally hired a white hat SEO expert recommended (or endorsed) by Moz.com, and he said that he's aware of cases where a URL can be permanently stuck with a penalty, no matter what the site owner does. He suggested the new URL, and carefully disassociating the old site from the new to avoid the transferral of the penalty.

 

Re: URL highlighted in red with a strikethrough in the "edit" section of my listin

Top Contributor
# 6
Top Contributor

Hey @Chuck B

 

Okay, I thought that might be the case. So you never received a manual action notification on your old site for unnatural links? Are you positive that you were hit with an algo penalty? And how are you sure you're still being penalized?

 

I think you will be able to get your new domain to be accepted on your Google My Business listing but it may take some time. Yesterday only the homepage appeared to be in Google's index. Today I see the homepage and one inside page in the index. But one issue I see when I view the cached version of either page is a message that says "Some files on the server may be missing or incorrect. Clear browser cache and try again. If the problem persists please contact website author." I'm not sure which files it's referring to though.



TomW, Google My Business Top Contributor
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URL highlighted in red with a strikethrough in the "edit" section of my listing, won't display in KP

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# 7
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Hi TomW,

 

Here is the evidence regarding the algorithmic penalty: https://www.evernote.com/l/AAOQpSw8Hn9DGpCQAt5onH9WMBiwGTDcCk8

 

Thanks for your troubleshooting regarding the indexing of my site. Regarding the message you see when you view the cached version, I don't know what the source of that could be; the site and all of its content loads and functions just fine.

Re: URL highlighted in red with a strikethrough in the "edit" section of my listin

Top Contributor
# 8
Top Contributor

Hey @Chuck B

 

No improvement in traffic recently? Looks like that graph only goes through April. Did you know there was a recent penguin update and that it runs in real-time now?

 

http://searchengineland.com/google-updates-penguin-says-now-real-time-part-core-algorithm-259302

 

I see the notes on your traffic screen cap that refer to being on top of page 1 and rarely on page 1, but for what keyword(s)? Even now I see the old domain on the first page for 'jazz events nyc'. I know this is the GMB forum so we probably shouldn't get into this too much but I'm just curious and don't know if you should completely rule out utilizing your old domain. I can understand you've been dealing with this for a long time and are probably just ready to move on though.

 

I'll look at your new domain again and see if I see anything that might be causing issues with getting it to stick on your GMB listing.



TomW, Google My Business Top Contributor
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URL highlighted in red with a strikethrough in the "edit" section of my listing, won't display in KP

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# 9
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Hi TomW,

 

Thanks, yes, I'm aware of the update, it didn't fix the issue. You have to trust me that I've explored this exhaustively from all angles for three years and I'm done with the old URL. The fact that it's on page 1 for "jazz events nyc" is just another of its unfixable problems: Google sees the word "events" and thinks it an events listing site, which it is not and never was. The switch to "bands" addresses this problem as well. But right or wrong, I'm starting fresh based on the advice of a very reputable SEO specialist, and all of this is behind me, and I'm glad because its been a three year nightmare.

 

 

Thanks very much for your time and advice, I do appreciate it. Probably best to stick to the present GMB issue though!

URL highlighted in red with a strikethrough in the "edit" section of my listing, won't display in KP

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# 10
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@Helmut Geissler

 

I read your articles, and my website newyorkjazzbands.com is now SSL enabled.

 

However, the problems with Google remain unchanged.

 

(In the "edit" section of my Google My Business listing, the URL of my website has been highlighted in red with a strikethrough: https://www.dropbox.com/s/z7mp9s9lcuh6r1c/Screenshot%202016-11-15%2012.12.22.png?dl=0

 

In the Knowledge Panel, in place of the web URL are the words "Add missing information; Add website": https://www.dropbox.com/s/48l1ngpb1jys8qa/Screenshot%202016-11-15%2012.36.47.png?dl=0)

 

Could you offer me any further advice as to what I might not have done correctly, or what I may still need to do?

 

Or is it now just an issue of just needing to resubmit the link to my Google My Business listing? (I remain very paranoid of doing the wrong thing and making things worse with Google, including resubmitting the link.)

 

Thanks in advance.