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How can I get Google search terms to bring up a new business location?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello - I work for a digital agency called Razorfish that is listed as Razorfish Inc. We have offices all over the world, but the this specific inquiry is tied into our Los Angeles location. Years ago, we had an office in Santa Monica that has since closed. About a year ago, we opened a new LA office in El Segundo. If you Google "Razorfish LA address" it will bring up the old address, reflecting that it is permanently closed. How can we fix it so that Googling that same search term will instead bring up our current address in El Segundo?

 

Old Address: 3110 Main St # 400, Santa Monica, CA 90405

Number: (310) 846-5400

Google URL: https://www.google.com/?gws_rd=ssl#q=razorfish+LA+address

 

Current Address: 2301 Rosecrans Ave #5100, El Segundo, CA 90245

Number (remained the same): (310) 846-5400

Google URL: https://www.google.com/?gws_rd=ssl#q=razorfish+el+segundo+address

 

Thank you in advance for your time and help!

3 Expert replyverified_user

Re: How can I get Google search terms to bring up a new business location?

Rising Star
# 2
Rising Star
Hi Marissa,

You can do a lot of things to remedy this but most of them take some time to go in effect. I think Tim Capper's How-To may do the best job at helping you out here

https://www.en.advertisercommunity.com/t5/Articles/Ranking-Factors-of-a-Google-Business-Page/ba-p/50...

Re: How can I get Google search terms to bring up a new business location?

Top Contributor
# 3
Top Contributor
Hi Marissa, There are a few contributing factors that could complicate the removal of the old address; 1. There is an old negative review 2. You could have citations from sites like Yelp etc. Ultimately, do a quick check on your citations first, if any of those reference the old address, get them changed first. Then contact Google using this link: https://support.google.com/business/contact/business_c2c_na?hl=en&rd=1#cft=5
Ben Fisher, Google My Business Top Contributor
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Re: How can I get Google search terms to bring up a new business location?

Top Contributor
# 4
Top Contributor

All Good answers.

 

My first step would be to contact support and ask them to mark old location as moved to current location.

 

Then to prevent this from reappearing, you need to find all old citations and correct them to new new address, tel number etc.

 

"Razorfish Inc" AND "3110 Main St # 400, Santa Monica, CA 90405"

 

 



Tim Capper, Google My Business Top Contributor
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Tim operates a bespoke Local SEO Consultancy in the UK, Online Ownership