Our company has the problem/luck of having the same name as a town in germany, one in pennsylvania and as a consequence of opera houses, sporting centres etc. I have to carry out some research on mentions in websites/news/blogs/whatever to have a press clipping report.
The problem is that I do not know how to create Alerts given the fact that there's an overwhelming number of mentions not relevant to us.
You also have the problem/luck facing here a top contribuot - being a German.
Nevertheless having no clue about what town or city in PA you are takling about ;-)
Helmut Geissler, Google My Business Top Contributor | my G+ profile