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Business Name Best Practices

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Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

One of my clients has multiple locations in multiple states. They are a custom home builder. Here is how we are currently naming each location. The reason homes is in the brand is because it's part of the brand name.


"brand homes" Marquette

"brand homes" Chicago

"brand homes" Grand Rapids


Do you think it would be too much to make the name:

- "brand homes" Grand Rapids home builder
- "brand homes" Grand Rapids Home Design Studio


On the landing pages they are known as Design Studios rather than builders.

Let me know your  thoughts.


1 Expert replyverified_user

Re: Business Name Best Practices

Top Contributor
# 2
Top Contributor

Hi @Erik M


Following the naming guidelines, the business should be named as it is known in the real world.


So in you example, the name of the business is "Brand Homes"  >> no more no less.


Adding descriptors, like Chicago or Grand Rapids Home Builder, would be a violation of the guidelines and may result in the page / account being suspended.


So they should all be named as "Brand Homes"



Tim Capper, Google My Business Top Contributor
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