Mobile Week: Did You Know....? Facts To Change The Way You Look At Mobile!
Facts to Change the way you look at Mobile!
Today, there are billions of consumers across the globe who are connected to the internet whenever and wherever they go. This poses a huge opportunity for businesses that embrace the internet to reach and engage potential customers.
Here are some Mobile facts that might surprise you….
- There are 78.5 Mobile phone subscriptions in UK
- According to the Consumer Barometer a broad range of online activities are carried out on a smartphone as least as often as a computer.
Click here for more mobile insights from the Consumer Barometer.
- Did you know that there are more mobile devices in the world than people?
and there has been a 29% increase in mobile conversion rates from 2014 - 2015
Smartphones are an important resource throughout many phases of product research, approximately 93% of people use a mobile device for research go on to!
Studies show that 90% of 16-24 year olds own a smartphone
Did you know that Smartphone users in the UK checks their phone an average of 150 times a day?
With 16% of total time spent with media expected to be on smartphones by 2017
And it's not just the16-24 year olds.... 66% of adults in the UK own a smartphone (2015)
Spencer Trask & Co.
Google Analytics aggregated data, 2014-2015 for April 1-14, US
Google/Nielsen, "Mobile Path to Purchase" study
Ofcom’s 2015 Communications Market Report
The Meeker Report
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