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Find optimization tips and how-to guides written by the Google team and other experts
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Community Manager

Get More Out of Google My Business

Our friends at Let's Put Our Cities on the Map have put together the great information below to share with you! Please feel free to check out their tips below, or in downloadable PDF form here.

 

Get to know your dashboard

Before consumers go shopping, they go searching. In fact, 4 in 5 consumers use search engines to find local information nearby like store address, business hours, and directions.1 Make the most of these interactions and put your best foot forward with Google My Business.

Not verified yet? Get started at google.com/business

 

 

Get to know the Google My Business Dashboard

Visit your Dashboard at google.com/business to manage your listing, view insights, and respond to reviews. Just search for Google My Business in the Google Play Store or the App Store.  

 

 

Draw interest with photos

Add photos to help customers learn about your business. For example, restaurants can upload food and beverage photos.

 

Want to offer a virtual tour of your business? Click the Add a virtual tour button to get a free quote from a Google trusted professional.

 

See who’s viewed your business on Google

Learn how many people interacted with your business info across Google. You’ll see how many people viewed your info, clicked to learn more, and requested directions via Google Maps.

 

Promote your listing with AdWords Express

Ads can help even more consumers find your business. When people search for what you offer, your ads can appear with the search results. Learn about AdWords Express and sign up in your Google My Business dashboard.

 

Connect with customers through reviews

Customer reviews appear with your Google My Business listing on Google Search and Maps. Reviews can provide valuable feedback about your business, and responding to reviews can build trust. In order to reply to reviews, your listing must be verified.  

Screenshot 2016-07-25 at 4.17.18 PM.png

Encourage customers to review your business

A great customer experience is the most important ingredient for getting good reviews. After every positive interaction, encourage customers to share their experience. Ask them to search Google for the name of your business and then click the Write a review button.

 

Respond to reviews

Visit google.com/business and sign in. Select the business and click the Reviews tab. You’ll see the option to view and reply. Remember you’re replying publicly, so anyone can see what you write.

 

When responding to reviews, you’ll want to:

  • Respond promptly and keep responses genuine, short, and sweet.
  • Thank customers for positive reviews.
  • Avoid offering incentives or advertisements.

 

Manage negative reviews

Unfortunately negative reviews happen from time to time. If you believe a review violates Google’s posting guidelines, you can flag it by clicking the flag icon.

You can also respond to negative reviews. Keep it professional and courteous. Try posting a reply describing the steps you took to remedy the situation.

 

 

 

Comments
Gilberto A
July 2016

Nice, short, to-the-point intro for newbies like me.  Thank for the post:)


ElizabethP wrote:

Our friends at GBYO.com have put together the great information below to share with you! Please feel free to check out their tips below, or in downloadable PDF form here.

 

Get to know your dashboard

Before consumers go shopping, they go searching. In fact, 4 in 5 consumers use search engines to find local information nearby like store address, business hours, and directions.1 Make the most of these interactions and put your best foot forward with Google My Business.

Not verified yet? Get started at google.com/business

 

 

Get to know the Google My Business Dashboard

Visit your Dashboard at google.com/business to manage your listing, view insights, and respond to reviews. Just search for Google My Business in the Google Play Store or the App Store.  

 

 

Draw interest with photos

Add photos to help customers learn about your business. For example, restaurants can upload food and beverage photos.

 

Want to offer a virtual tour of your business? Click the Add a virtual tour button to get a free quote from a Google trusted professional.

 

See who’s viewed your business on Google

Learn how many people interacted with your business info across Google. You’ll see how many people viewed your info, clicked to learn more, and requested directions via Google Maps.

 

Promote your listing with AdWords Express

Ads can help even more consumers find your business. When people search for what you offer, your ads can appear with the search results. Learn about AdWords Express and sign up in your Google My Business dashboard.

 

Connect with customers through reviews

Customer reviews appear with your Google My Business listing on Google Search and Maps. Reviews can provide valuable feedback about your business, and responding to reviews can build trust. In order to reply to reviews, your listing must be verified.  

Screenshot 2016-07-25 at 4.17.18 PM.png

Encourage customers to review your business

A great customer experience is the most important ingredient for getting good reviews. After every positive interaction, encourage customers to share their experience. Ask them to search Google for the name of your business and then click the Write a review button.

 

Respond to reviews

Visit google.com/business and sign in. Select the business and click the Reviews tab. You’ll see the option to view and reply. Remember you’re replying publicly, so anyone can see what you write.

 

When responding to reviews, you’ll want to:

  • Respond promptly and keep responses genuine, short, and sweet.
  • Thank customers for positive reviews.
  • Avoid offering incentives or advertisements.

 

Manage negative reviews

Unfortunately negative reviews happen from time to time. If you believe a review violates Google’s posting guidelines, you can flag it by clicking the flag icon.

You can also respond to negative reviews. Keep it professional and courteous. Try posting a reply describing the steps you took to remedy the situation.

 

 

 


 

VENAH A
July 2016

Venah Auto WE ARE GREATFUL TO BE PART OF YOU GUYS

navneet k
August 2016
I wanna make money ..but I can't because I did not understand.it...so plz tell me ..step by step
ElizabethP Community Manager
August 2016

Hi @navneet k,

 

Please feel free to check out this article for more information on how to sign up for Google My Business. You're welcome to start a new thread in the community if you have questions or need help. 

 

Thanks,
Liz

GMB Community Manager 

Southern Cart R
August 2016

ElizabethP wrote:

Our friends at GBYO.com have put together the great information below to share with you! Please feel free to check out their tips below, or in downloadable PDF form here.

 

Get to know your dashboard

Before consumers go shopping, they go searching. In fact, 4 in 5 consumers use search engines to find local information nearby like store address, business hours, and directions.1 Make the most of these interactions and put your best foot forward with Google My Business.

Not verified yet? Get started at googl

Spoiler
 

e.com/business

 

 

Get to know the Google My Business Dashboard

Visit your Dashboard at google.com/business to manage your listing, view insights, and respond to reviews. Just search for Google My Business in the Google Play Store or the App Store.  

 

 

Draw interest with photos

Add photos to help customers learn about your business. For example, restaurants can upload food and beverage photos.

 

Want to offer a virtual tour of your business? Click the Add a virtual tour button to get a free quote from a Google trusted professional.

 

See who’s viewed your business on Google

Learn how many people interacted with your business info across Google. You’ll see how many people viewed your info, clicked to learn more, and requested directions via Google Maps.

 

Promote your listing with AdWords Express

Ads can help even more consumers find your business. When people search for what you offer, your ads can appear with the search results. Learn about AdWords Express and sign up in your Google My Business dashboard.

 

Connect with customers through reviews

Customer reviews appear with your Google My Business listing on Google Search and Maps. Reviews can provide valuable feedback about your business, and responding to reviews can build trust. In order to reply to reviews, your listing must be verified.  

Screenshot 2016-07-25 at 4.17.18 PM.png

Encourage customers to review your business

A great customer experience is the most important ingredient for getting good reviews. After every positive interaction, encourage customers to share their experience. Ask them to search Google for the name of your business and then click the Write a review button.

 

Respond to reviews

Visit google.com/business and sign in. Select the business and click the Reviews tab. You’ll see the option to view and reply. Remember you’re replying publicly, so anyone can see what you write.

 

When responding to reviews, you’ll want to:

  • Respond promptly and keep responses genuine, short, and sweet.
  • Thank customers for positive reviews.
  • Avoid offering incentives or advertisements.

 

Manage negative reviews

Unfortunately negative reviews happen from time to time. If you believe a review violates Google’s posting guidelines, you can flag it by clicking the flag icon.

You can also respond to negative reviews. Keep it professional and courteous. Try posting a reply describing the steps you took to remedy the situation.

 

 

 


 

Sifu D
August 2016

I see a facebook badge under profiles at the bottom of my business sidebar listing on google search--how can I add my instagram profile to that listing, too?

ElizabethP Community Manager
August 2016

Hi @Sifu D,

Can you go ahead and start your own thread, please? You can do this by clicking up to our top level community, finding the most appropriate board for your question, then clicking the pink + sign in the lowe right hand corner of your screen.

Thanks,
Liz

GMB Community Manager 

Ronando L
September 2016
Hey Elizabeth, Great post, but I have to say, I can't help but feel that the Get Your Business Online team is dropping the ball in getting the word out. - From what I've seen, many small businesses have no idea about GMB or even the Google Search Console much less GA. - They're so busy with just running their business that they never get around to looking into what Google has to offer them. - On top of that, just learning how to work with all of the tools that Google offers is almost a full time job. It takes an inordinate amount of time to learn all the tools. I've been helping a law firm in town and it took us 3-4 weeks just to get control of the GMB account (since they claimed it with a forgotten email years ago and had no idea what email it was). Even though I understood how GMB works, it was still a chore hammering out all the details. We ended up with two copies of the GMB location which required getting on the phone with Google to fix it. - There is also no Google-one-stop-shop that is put in front of business owners so they have no idea what to search for or where to go. Google's tools are basically an unknown unknown to them. And it's not just new businesses or low level businesses with little to no money. Even successful, professional sites like this one https://www.abeytanelson.com/contact/ not only has a multitude of problems with their site but they have 3 locations, but 2 are still unclaimed. My point is, coming from a small business perspective, I think the Get Your Business Online team can improve on what their doing. Is there a way I can meet with a member of the team to pitch some ideas on how you can improve your strategy and tactics in achieving your end goal?
Mark W
January

Hi - i have a question relating to Google Reviews and how they maybe affecting rankings within SERPs.

 

We are a long established business with a previously good SERP ranking (1st page) for the main terms relating to our services.

 

We had a new website built 3 years ago which wasn't that SEO friendly.  Around the same time we began to receive a lot of negative Google reviews for the 'legal' side of our business.  We now have around 60+ negative reviews and only a handful of positive reviews which is just an unfortuante bi-product of the services we offer.

 

We have worked on improving the SEO of the website in the past 12 months and have now brought it in line in tems of optimised content and keywords.

 

We have seen no improvement in our SERP which leads me to think that these reviews are impacting heavily on ranking.  I have searched online for any direct correlation between reviews and rankings and can't find anything else other than the obvious "customers like positive reviews" articles which make sense from the human element but i cant find any proof that Google themselves are factoring in ratings/reviews into their algorhythms for SERP.

 

Does anyone have any proof of this?

 

thanks

Mark

Breejraj S
February

Thanks for the great article. Is https://www.gybo.com/ available only for few selected countries?

I am also unable to download the pdf as I am in Dubai. 

 

Thanks,

Breejraj

 

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