10 Tips for Writing Effective Ads | #AdWordsTips
Welcome to #AdWordsTips, a weekly series in which we highlight some of the best advice you share with us on Twitter. We'll choose a new theme each week and feature the top tweets in an article like this one.
This week we asked to hear your best tips for writing effective ads:
When writing ads use the ad preview tool to check out the competition. Make sure your offer is unique & your ad text engaging. #AdWordsTips— Abbie Roberts (@abbiedigital) September 6, 2016
Empathize with your audience.— Simon wardenier (@simnw) September 2, 2016
Put yourself in their shoes and write an ad with the relevant information they need.#AdWordsTips
#AdWordsTips to write Great Ads:— Mahal Singh (@MahalSinghh) September 2, 2016
Using keywords, Call-to-Actions, compelling words, including Landing page content, specialties/free stuff!
Use targeting product / service USPs in Headline 2 (for new Expanded Ads) to engage with more users & improve your CTR. #AdWordsTips— Octos (@OctosAU) September 6, 2016
We received many insightful submissions this week, and although we couldn't feature them all here, we recommend reading through all the advice tagged with #AdWordsTips.
The #AdWordsTips theme next week will be optimization best practices for new campaigns. Be sure to follow @AdWords on Twitter to find out when the next #AdWordsTips are posted.
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