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[HOA 5/16 @ 11AM PT] Building a Culture of Optimization

Community Manager
# 1
Community Manager

Building a Culture of Optimization - Tips for accelerating your testing program through cultural change

 

Check out this Google Analytics 360 Suite Hangout-on-Air next week. Creating a culture of optimization from scratch is no easy task, especially in a large Enterprise organization. In this presentation, Analytics Advocate Krista Seiden will walk through best practices and real-life example gotchas for A/B testing, with key takeaways for large organizations who are just getting into the optimization game as well as tips for more established testing programs to try out. Educating teammates, showing & evangelizing big wins, and leading an organization mindset shift are key steps to taking your business to the next level of insights & growth. Questions? Leave them in this form:http://goo.gl/forms/TB6RVl3eak

 

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Re: [HOA 5/16 @ 11AM PT] Building a Culture of Optimization

Community Manager
# 2
Community Manager
Thanks Alex! Great insights here.