Google Optimize | Beta Signup[ Edited ]
October 2016 - last edited October 2016
Whether it’s a custom-tailored message at checkout or a completely revamped homepage, Optimize shows you which site experiences engage and delight your customers, and gives you the solutions you need to deliver them.
In order to use Optimize you'll need the following:
- A Google Analytics account.
- Google Analytics web tracking (Universal Analytics) installed on your website.
- The Chrome web browser.
- The Optimize Chrome extension, which you'll need in order to create experiments with the Optimize visual editor. If you won't be creating experiments (e.g. if you only need to view experiment results), you don't need the extension.
Built on Google Analytics
Test what matters. Use your existing Google Analytics site data to quickly and easily identify areas of your site that can be improved upon.
Advanced statistical modeling
Optimize uses Bayesian statistical methods to model the real-world performance of your experiments, giving you more accurate results.
Sophisticated targeting tools
Advanced experiment targeting lets you deploy the right experience to your customers at the right time.
While you wait for the Google Optimize beta invite to arrive (after you signed up), go ahead and dive in to some help articles and links, which is for the Google Optimize 360 product (big brother to Google Optimize).
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