5 ways consumers connect to stores with mobile
If your client still isn't sold on the importance of a smooth mobile experience, some of these statistics from Think with Google may sway them:
• Retailer Target found that one-third of shoppers who clicked on a mobile search ad visited a Target store.
• A 2016 Google consumer survey found that 50% of customers who conduct a local search on their smartphone visit a store within a day.
• 1 in 4 people who avoid entering stores say it's because they don't know if a product is in stock.
• Nearly 1 in 4 shoppers say they've changed their minds about a purchase while waiting in a checkout line and looking up a product on their smartphone.
Read the full article and get even more amazing mobile facts from Think with Google: