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remarketing animate pictures

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

hi all,

can we use instead of simple pictures (jpg) in remarketing campaigns, animated pictures - gif or something else?

please help me, if we can, with a link support with specifications - what formats - all dimensions, other

conditions

from your experience, there are issues, regarding this?

 

thanks,

Cosmin

1 Expert replyverified_user

Re: remarketing animate pictures

Top Contributor
# 2
Top Contributor

Hi @Cosmin C

 

Remarketing is a targeting method  on the display network to target users.

The banners are the ads on the display network

The restrictions for Remarketing apply to the method / techniques 

In terms of technical specs and content of the ads: what's allowed on  display is allowed for RM.

Do not confuse: in RM if   ads are approved for display and, yet, cannot be shown in RM - it's not because the ads - it's because the targeting method  (i.e. the RM list) is not allowed. (e.g.  RM to users with health issues).

 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Re: remarketing animate pictures

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
So it's ok to use animations.
Do you have a link to give to the developer? I want to help him from
unuseful work - there are i think some standard requests and rules
Thanks for help
Cosmin

Re: remarketing animate pictures

Top Contributor
# 4
Top Contributor
Hello again
Here is the Poicy for image ads;
https://support.google.com/adwordspolicy/answer/176108?hl=en
And here is the Policy for Remarketing
https://support.google.com/adwordspolicy/answer/143465?hl=en
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: remarketing animate pictures

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
thanks
there are very helpful, i'm just a beginner