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parameters required in remarketing code?

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Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi there, we're trying to install the remarketing code on a sub domain of our website. People who visit this subdomain are taking a 'demo' of our product. I was curious if the paramters: <script type="text/javascript">
var google_tag_params = {
ecomm_prodid: 'REPLACE_WITH_VALUE',
ecomm_pagetype: 'REPLACE_WITH_VALUE',
ecomm_totalvalue: 'REPLACE_WITH_VALUE',
dynx_itemid: 'REPLACE_WITH_VALUE',
dynx_itemid2: 'REPLACE_WITH_VALUE',
dynx_pagetype: 'REPLACE_WITH_VALUE',
dynx_totalvalue: 'REPLACE_WITH_VALUE',

are required? We don't necessarily want to show any values or anything like that in our ads. Mainly just show display ads, and youtube ads not ecommerce style remarketing ads where it's product title, price, product image, etc. Thanks for your help in advance.

1 Expert replyverified_user
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Marked as Best Answer.
Solution
Accepted by topic author Walter V
October 2016

Re: parameters required in remarketing code?

Top Contributor
# 2
Top Contributor

Hi @Walter V

 

You don't require these parameters if you are not going to use Dynamic Remarketing ads. The general remarketing code will do for static image or texts ads. 

 

Thanks
Ratan Jha
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About Me: Community Profile | Ratan Jha INC. | Splashsys Webtech
If this or any other post solved your question, do not hesitate to accept it as the solution.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Walter V
October 2016

Re: parameters required in remarketing code?

Top Contributor
# 2
Top Contributor

Hi @Walter V

 

You don't require these parameters if you are not going to use Dynamic Remarketing ads. The general remarketing code will do for static image or texts ads. 

 

Thanks
Ratan Jha
Join me on Google+   |   Twitter


About Me: Community Profile | Ratan Jha INC. | Splashsys Webtech
If this or any other post solved your question, do not hesitate to accept it as the solution.

parameters required in remarketing code?

Follower ✭ ✭ ✭
# 3
Follower ✭ ✭ ✭

Hello @Walter V

 

If you want to target just the visitor who visited particular page (within item) then static re-marketing code can also work. Once the code is placed, you can create an audience in Shared library with condition that who visited that particular section/ page. 

 

I can have a look at your site and suggest if you need further clarification.

 

 

parameters required in remarketing code?

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Thanks guys!