AdWords is now Google Ads. Our new name reflects the full range of advertising options we offer across Search, Display, YouTube, and more. Learn more

2K members online now
Dive into advanced features like Remarketing, Flexible Bid Strategies, AdWords Editor, and AdWords Scripts
Guide Me
star_border
Reply

keyword

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi guys,

 

i did a ppc course a long time ago and have forgotten a lot of the stuff i learned. When doing an ad you used to be able to use {keyword: seed}. My questions are 1) Can it still be done? 2) Is {keyword: seed} the correct way to do it? 3) Can it be used directly on the Adwords platform or can it only be done using Adwords Editor?

 

Thanks,

Matt

3 Expert replyverified_user
2 ACCEPTED SOLUTIONS

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author aahotwater
September 2015

Re: keyword

Top Contributor
# 2
Top Contributor

Hi Matt,

 

Welcome to the community Smiley Happy

 

You are talking about Dynamic keyword insertion (DKI).

 

Find more information about DKI in the below link.

 

http://support.google.com/adwords/bin/answer.py?hl=en&answer=2454041

 

Hope this helps,

 

Info

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author aahotwater
September 2015

Re: keyword

[ Edited ]
Top Contributor
# 3
Top Contributor

Hi Aahotwater,

 

Welcome to the adwords community!

 

Yes, DKI can still be done. It can done via adwords editor & adwords UI both.

 

You may like to read more on Dynamic Keyword Insertion here.

 

Thanks

Neha

Neha Gupta, AdWordsTop Contributor Follow Me: My Blog | Twitter | Google+ | LinkedIn
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author aahotwater
September 2015

Re: keyword

Top Contributor
# 2
Top Contributor

Hi Matt,

 

Welcome to the community Smiley Happy

 

You are talking about Dynamic keyword insertion (DKI).

 

Find more information about DKI in the below link.

 

http://support.google.com/adwords/bin/answer.py?hl=en&answer=2454041

 

Hope this helps,

 

Info

Marked as Best Answer.
Solution
Accepted by topic author aahotwater
September 2015

Re: keyword

[ Edited ]
Top Contributor
# 3
Top Contributor

Hi Aahotwater,

 

Welcome to the adwords community!

 

Yes, DKI can still be done. It can done via adwords editor & adwords UI both.

 

You may like to read more on Dynamic Keyword Insertion here.

 

Thanks

Neha

Neha Gupta, AdWordsTop Contributor Follow Me: My Blog | Twitter | Google+ | LinkedIn
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

Re: keyword

Top Contributor
# 4
Top Contributor

Ohhh;

Neha is back Smiley Happy

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: keyword

Top Contributor
# 5
Top Contributor

@Moshe: Yeah!! Smiley Tongue

Neha Gupta, AdWordsTop Contributor Follow Me: My Blog | Twitter | Google+ | LinkedIn
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

Re: keyword

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
Thanks guys for your help.